ENGEE Violet
| Name |
ENGEE Violet |
| Claim |
“Der Cocktail im Zeitgeist” |
| Product |
Cocktail with violet-flavour; Trend-Mood to drink |
| Date |
2006 |
| Colours |
Violet
|
| Typo |
Freebooter Skript |
| Mood |
Playful, clean, urban, heritage, avantgarde, nature, elite |
| Strategy |
Generating press with the essence of Zeitgeist. A cocktail inspired by the fashion colour and the "exotic" flavour of violet. Bringing a new inspiration of crossmarketing to stylish bars. |
| Position |
Trendy bars, events, magazines |
| Keywords |
Violet, cocktail, gin, champagne, urban, style, avantgarde |
| Reference [ask for portfolio] |
Texts, claim, vernissage, marketing coops, recipe design |
| Partners |    |